Site Architecture Reorganization Workflow
Understanding SEOLinkMap
SEOLinkMap analyzes your website's structure by examining both hierarchical relationships (how many clicks from the homepage to reach a page) and topical relationships (content similarity between pages).
While traditional site mapping focuses primarily on actual links, SEOLinkMap provides deeper insights by considering multiple factors that influence site architecture.
Identifying Key Architecture Issues
Cannibalization and Miscategorization
SEOLinkMap excels at revealing when pages are topically related but structurally disconnected within your site. This powerful insight highlights content crossover - material intended for one section that actually has strong relevance to another cluster of pages.
When using the visualization tool, watch for these key indicators. Ghost nodes appear in the arc around parent nodes when hovering the parent node. Sibling nodes turn all other siblings into ghost nodes when hovered.
These visual cues signal pages with high relevance to each other but lacking proper internal linking. Solutions include relocating pages to more appropriate URLs, adding strategic internal links from relevant sections, or rewriting content to better align with current sections and prevent cannibalization.
Page Depth Analysis
The visualization presents your site hierarchically - the further from the center homepage, the deeper the page is within your site structure. Pages at the outer edge typically have the highest crawl depth.
To optimize site architecture:
- Click on nodes around the outer edge to check their depth
- Compare against your standard depth limits (could be 4-6 pages deep depending on the specific site)
- Reduce excessive depth by adding links from pages closer to the homepage
Workflow Integration
SEOLinkMap seamlessly integrates with your existing content strategy workflows. Whether you're conducting content gap analysis or performing a site-wide architecture review, the tool provides flexible visualization options that complement or enhance your current SEO workflow.
By revealing both hierarchical and topical relationships that might otherwise remain hidden, SEOLinkMap transforms abstract architecture concepts into clear visual patterns that both SEO professionals and clients can understand.