Backlink Prospector
Backlink Prospector finds websites that will actually link to you. For each keyword you submit, the tool analyzes hundreds of ranking pages to identify which sites accept guest posts, maintain resource pages, run roundups, or show other signs of editorial openness. You receive a curated list of viable prospects with contact information and personalized outreach email drafts ready to send.
The service costs $10 per keyword and typically completes in under 20 minutes. What would take an SEO professional 15+ hours of manual research happens automatically, delivering the same quality analysis at a fraction of the time and cost.
Placing Your Order
Start by entering your target keywords in the order form, one keyword per line. Choose broad, meaningful terms that represent distinct topics rather than similar variations or close synonyms. Good examples include industry terms like "content marketing," niche categories like "sustainable fashion," or topical areas like "local SEO tools." The system automatically explores dozens of search variations for each keyword to find every type of backlink opportunity.
If your project already has content and ranking data in SEOLinkMap, click the "Load Suggestions" button to see keyword recommendations pulled from your existing pages and search performance. These suggestions appear as clickable chips you can add directly to your keyword list.
The pricing calculator updates in real-time as you type, showing exactly what your order will cost before you submit. If you don't have enough credits in your account, you'll be directed to complete payment before processing begins.
Understanding Your Results
When your order completes, you'll see it listed in your reports with the date processed and how many keywords were analyzed. Click any report to see your keywords and how many prospects were found for each one. Each keyword shows both the total number of sites examined and how many were classified as viable opportunities worth pursuing.
Viable prospects have demonstrated real potential for collaboration based on their current linking behavior, editorial guidelines, contribution opportunities, or resource page maintenance. Non-viable sites were rejected for specific reasons documented in the analysis, such as being competitor sites, lacking editorial openness, or showing no signs of accepting external contributions.
Reading The Viability Decision
The viability classification answers one critical question: should you spend time reaching out to this site or not? When you click on any prospect to view details, you'll see the full reasoning behind the decision. This reasoning explains exactly what was found on the site that led to the viable or non-viable classification.
For viable prospects, the reasoning typically highlights specific indicators like active guest post programs, recent acceptance of external content, maintained resource pages, author bylines indicating outside contributions, or explicit submission guidelines. You might see references to contribution pages, "write for us" sections, resource roundups that include external links, or editorial patterns showing consistent citation of outside sources.
For non-viable prospects, the reasoning explains what disqualified the site. Common reasons include being direct competitors in your space, showing no signs of editorial collaboration, focusing exclusively on internal content, lacking any mechanism for submissions or suggestions, or demonstrating patterns that suggest the site doesn't accept or link to external content.
This reasoning gives you confidence in the recommendations and helps you understand the landscape of opportunities in your niche. When you disagree with a decision, the reasoning helps you decide whether to override it based on knowledge the analysis couldn't capture.
Working With Contact Information
Every viable prospect includes contact information found during analysis. This might be a direct email address extracted from the site, a URL to a contact form or submission page, or the location of a contact page where you'll find the appropriate person or method to reach out.
The system looks for editorial contacts, submission email addresses, author information, and dedicated contact mechanisms specifically for content contributions or resource suggestions. When an email address is provided directly, you can start your outreach immediately. When a contact page URL is provided, visit that page to find the specific submission process or contact method the site uses.
Some sites prefer contact forms over email, some have specific submission portals, and some require you to reach out through a particular person mentioned on their contribution guidelines. The contact information provided directs you to the right place to initiate your conversation based on what was discovered on each site.
Using The Email Drafts
Each viable prospect includes a personalized outreach email draft written specifically for that site based on the opportunity type identified. These drafts aren't generic templates but rather customized pitches that reference the specific collaboration scenario discovered during analysis.
The draft might pitch a guest post contribution if the site actively publishes guest articles. It might request resource page inclusion if the site maintains curated lists of tools or references. It might suggest your content for a roundup if the site runs regular industry roundups. The pitch adapts to match what the site actually does and what they're likely to be receptive to.
You should edit these drafts to add specific details about your content, your expertise, your website, and exactly what you're offering or requesting. The draft provides the framework and approach, but you need to customize it with the specifics that make sense for your situation. Think of it as a strong starting point that handles the hard part—figuring out the right angle and tone for each prospect.
Copy the draft from the prospect details modal, paste it into your email client, make your customizations, and send. The draft gives you a huge head start compared to crafting every outreach email from scratch while still requiring the personalization that makes outreach effective.
Tracking Your Outreach Campaign
The contact status field lets you track where each prospect stands in your outreach process. When you first receive your results, every prospect starts at "Not Contacted." As you work through your list, update the status to reflect what's happening with each prospect.
Change the status to "Contacted" after you've sent your initial outreach email. This helps you avoid accidentally contacting the same site twice and lets you see at a glance which prospects still need initial outreach. Mark prospects as "Responded Yes" when they reply positively indicating interest in your contribution, guest post, or resource suggestion. This status identifies your hot leads that need immediate follow-up.
Use "Responded No" for prospects who decline your outreach so you know not to follow up again. When you successfully secure a backlink from a prospect, mark them as "Link Secured" to track your wins and measure campaign success. If a prospect becomes unresponsive after multiple follow-ups or their contact information bounces, mark them as "Dead Lead" to close out the opportunity.
The notes field lets you record details about your conversations, follow-up dates, specific requests they made, or any other information you'll need to reference later. These notes and status updates persist across sessions, so you can manage your entire campaign through the Backlink Prospector interface or export your data to use with other outreach tools.
Filtering Your Prospect List
When you view prospects for any keyword, you'll see a filter toggle that switches between "Viable Only" and "Show All." Start with the "Viable Only" view, which shows just the prospects classified as worth pursuing. This focused view lets you concentrate on actionable opportunities without distraction.
Switch to "Show All" when you want to see the complete picture of what was analyzed. This view includes both viable and non-viable prospects, letting you review sites that were rejected and understand why they didn't make the cut. Sometimes you'll have specialized knowledge about a rejected prospect that makes you want to pursue them anyway, or you'll want to verify that a major site in your space was considered and rejected for good reasons rather than overlooked.
The viable-only filter typically reduces your list to the strongest opportunities. This concentration helps you focus your limited outreach time on the prospects most likely to convert into actual backlinks.
Exporting Your Data
Three export options let you work with your prospect data in other tools. The generic CSV export gives you a standard spreadsheet with all prospect information including domains, URLs, viability decisions, reasoning, contact information, email drafts, and your tracking status and notes. Use this format when you want to work with the data in Excel, Google Sheets, or any system that accepts CSV imports.
The Pitchbox export formats your data specifically for importing into Pitchbox, a popular outreach management platform. Field names and data structure match what Pitchbox expects, letting you move your prospects directly into your existing Pitchbox workflow without manual reformatting or field mapping.
The BuzzStream export similarly formats your data for BuzzStream's import requirements. If you manage your outreach campaigns in BuzzStream, this export ensures your prospects load correctly with all their information properly mapped to BuzzStream's data fields.
Choose the export format that matches your workflow. If you manage outreach directly through email or a general CRM, use the generic CSV export. If you use specialized outreach platforms, the dedicated exports save you the hassle of reformatting your data before importing it.
Keyword Suggestions Feature
The keyword suggestions feature analyzes your existing content and search performance to recommend keywords worth prospecting. When you click "Load Suggestions," the system examines your site's pages, what keywords you're already ranking for, and where you have backlinks, then identifies terms where additional backlink support could improve your performance.
Suggestions appear as clickable chips categorized by source. Keywords from your existing page content represent topics you've already covered where more authoritative backlinks would strengthen your positions. Keywords where you have existing rankings show terms where you're competing but could use more link equity to climb higher. Keywords associated with your current backlink profile indicate topics where link building has already worked for you and more of the same could compound your success.
Click any suggested keyword to add it directly to your order form. These suggestions help you focus your prospecting on keywords that align with your existing content strategy and SEO priorities rather than guessing which terms might be worth the investment.
Order History And Reporting
All your completed orders remain accessible through the reports section. Each order shows when it was processed, how many keywords you analyzed, how many total prospects were found, and how many were classified as viable. This historical data helps you track your link building efforts over time and reference previous campaigns when planning new ones.
Click into any historical order to review all the prospects, even from campaigns you ran months ago. The contact information, email drafts, and analysis reasoning remain available indefinitely for professional and agency accounts. Free accounts are deleted after 30 days of inactivity, so log in at least once per month to maintain access to your historical data. You can update tracking status and notes on old prospects, export data from previous campaigns, or copy email drafts to use again for similar outreach in new campaigns.
If you're running ongoing link building efforts, your historical orders provide a knowledge base of what works in your niche, which types of sites accept contributions, and which prospects you've already contacted so you never duplicate outreach to the same site across different campaigns.
What Happens After You Order
After submitting your order, processing begins immediately. The system works through dozens of search queries for each keyword, examines hundreds of ranking pages, evaluates each site for viability, finds contact information for promising prospects, and generates personalized email drafts. This entire process typically completes in under 20 minutes per keyword.
You'll see your order appear in the reports section showing a processing status. You can return to check on progress at any time, and you'll see which keywords have completed analysis as the system works through your order. Once all keywords complete, you can start reviewing prospects and beginning your outreach immediately.
Processing time depends on system load and how many other orders are queuing. Agency tier accounts receive priority processing over professional tier accounts, which receive priority over free tier accounts. During periods of heavy usage, lower tier accounts may experience slightly longer processing times while higher tier accounts maintain consistent performance.
Making The Most Of Your Investment
To maximize the value of each $10 keyword prospecting order, choose keywords strategically. Focus on terms where you have strong content to pitch and where additional backlinks would meaningfully impact your search visibility. Avoid ordering multiple similar variations of the same keyword since the system already explores numerous variations automatically for each term you submit.
Work through your prospect list systematically rather than cherry-picking a few obvious winners. Some of the best link opportunities come from prospects you wouldn't have considered without the detailed viability analysis and reasoning provided. Give serious consideration to every viable prospect, reading the reasoning to understand why it qualified.
Customize your email drafts thoughtfully before sending them. The provided drafts handle the hard work of identifying the right angle and tone, but your specific customization makes the difference between a template that gets ignored and personalized outreach that starts conversations. Add specifics about your content, explain why you're reaching out to this particular site, and make it clear you understand their editorial focus.
Track your results by updating contact status and adding notes as you work through your campaign. This tracking lets you measure success, identify patterns in what works, and build institutional knowledge about effective outreach in your niche. When you order prospecting for additional keywords later, you'll have historical data showing which types of prospects convert best for your situation.