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Search Volume

Search volume shows how many people search for keywords each month. This number helps SEO pros understand topic demand and guides Keyword Research choices for content planning and site optimization.

Beginners chase the highest volume words without checking Competition levels, which wastes time on impossible rankings. New sites should pick high volume terms with competition under 10, while older sites can handle their best current competition score plus 10 points max.

Homepage and main pages can ignore competition limits since they get the most Link Equity from Internal Links. Smart keyword plans balance volume with winnable competition through Long Tail research, Intent Analysis, and Semantic Research methods.

Interactive SEOLinkMap

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How This SEO Knowledge Base Works

The pages in this section are structured as an interconnected knowledge graph, designed to be both comprehensive and easy to navigate:

  • Self-contained - Each page fully explains its concept, with links to background reading
  • Interconnected - Internal links show you how concepts relate and naturally connect
  • Layered depth - Start with broad overviews or dive straight into specific topics
  • Visual navigation - The linkmap above shows how the SEO structure fits together
  • Information-dense - No fluff or filler, just the information you need in as few words as possible

The goal is reference content that respects your time without sacrificing depth.

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KPI Tracking

KPI tracking watches Key Performance Indicator numbers that go beyond basic rankings to measure organic traffic growth, conversion rates and revenue from search

Semantic Research

Semantic research finds related words and topics that help search engines understand your content beyond exact matches .

Content Audits

Content Audits review all the content on your site to see what works, what needs improvement, and what should be removed.

Influencer Outreach

Influencer Outreach connects your brand with people who have engaged audiences in your niche.

Keyword Gap Analysis

Keyword gap analysis finds valuable search terms your competitors rank for but you don't.

Analytics Tracking

Analytics Tracking collects data about how visitors use your site so you can measure performance and make better decisions.

Popular Articles

Topical Relevance

Topical relevance measures how well your content matches and sits adjacent to a specific topic.

CTR

CTR measures how often people click on your search result when they see it. You calculate it by dividing clicks by impressions.

Semantic Keywords

Semantic keywords are related words that mean the same thing as your main keyword

Backlink Gap Analysis

Backlink gap analysis finds link opportunities by comparing your site's backlinks to those of your competitors.

Pogosticking

Reducing pogosticking requires improving content relevance, page speed, and user experience to ensure visitors find what they're looking for on first click.

Body Content

Body content encompasses the main text and media within web pages that communicates your message to users and search engines.

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