Log In

CTR

CTR measures how often people click on your search result when they see it. You calculate it by dividing clicks by impressions - if your page shows up 100 times and gets 5 clicks, your CTR is 5%. CTR varies greatly by position, with top results typically getting much higher click rates than lower positions.

Your search result appearance affects CTR, though Google mostly decides their own SERP listing using data from your page. Meta Tags work directly in other search engines, directories, and feeds, but Google may choose different text for display. Writing your entire page well gives Google better options to create compelling search results. Featured Snippets and other SERP Features can boost or reduce your CTR depending on how they change the search results layout.

CTR serves as one of several User Signals that may influence search rankings. Higher CTR can indicate that your result better matches user intent compared to other results at similar positions. You can track CTR changes through Position Tracking tools to see how content and display changes affect click behavior over time.

Interactive SEOLinkMap

Drag to pan • Hover to highlight • Click to navigate • Mouse wheel to zoom

How This SEO Knowledge Base Works

The pages in this section are structured as an interconnected knowledge graph, designed to be both comprehensive and easy to navigate:

  • Self-contained - Each page fully explains its concept, with links to background reading
  • Interconnected - Internal links show you how concepts relate and naturally connect
  • Layered depth - Start with broad overviews or dive straight into specific topics
  • Visual navigation - The linkmap above shows how the SEO structure fits together
  • Information-dense - No fluff or filler, just the information you need in as few words as possible

The goal is reference content that respects your time without sacrificing depth.

Recent Articles

Competition

Competition shows how hard it is to rank for keywords based on other sites already targeting those terms.

SERP Analysis

SERP Analysis means looking at Google search results for your keywords to see which sites rank first and why they win.

SERP Volatility

When volatility is high, you see websites jumping up and down in rankings more often than usual.

Long Tail

Long tail keywords are longer, specific phrases that people search for when they know exactly what they want.

Algorithm Updates

Algorithm updates create wide ranking chaos where existing positions shuffle randomly across search results.

Ranking Factors

Ranking factors are signals search engines use to decide page positions in search results, though Google does not publish a clear list of what these are.

Popular Articles

Topical Relevance

Topical relevance measures how well your content matches and sits adjacent to a specific topic.

Semantic Keywords

Semantic keywords are related words that mean the same thing as your main keyword

Backlink Gap Analysis

Backlink gap analysis finds link opportunities by comparing your site's backlinks to those of your competitors.

Pogosticking

Reducing pogosticking requires improving content relevance, page speed, and user experience to ensure visitors find what they're looking for on first click.

Body Content

Body content encompasses the main text and media within web pages that communicates your message to users and search engines.

Internal Links

Internal links connect pages within your website to help users and search engines navigate your content.

Other Categories

Documentation Optimization Linkmaps Success-stories
Skip browsing - just ask!
Skip browsing - ask any question about our platform directly in your AI chat. Our MCP server gives instant access to features, pricing, instant support, or get examples of our SERP-specific intelligence directly in ChatGPT, Claude, or any AI chat.
https://seolinkmap.com/mcp