JavaScript SEO
JavaScript SEO deals with making sure search bots can read and understand content that loads through JS code. Good JavaScript (JS) ensures both users and search engines can access your content properly. Many websites use JS to show content, but search engines sometimes struggle to see this content properly. Technical SEO includes fixing JavaScript issues so bots can access your full website content.
Search bots need time to load and run JS before they can see your content. This affects Crawlability because bots might miss content that loads slowly or requires user actions to appear. JavaScript links are invisible to crawlers, so they work like neither Internal Links nor Backlinks for SEO purposes. Poor JavaScript setup also hurts Indexability since search engines cannot index content they cannot see.
Common JavaScript SEO fixes include server-side rendering, which shows content to bots right away. You can also use static HTML for key content instead of loading everything through JS. One easy, simple way to help your site is to avoid JS on links and main content. JS problems can slow down your Site Speed and damage your Core Web Vitals scores. Content Strategy should consider how search bots will access your most important pages.