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Penalties and Recovery

Search engines can penalize websites that break their rules or use harmful tactics. Manual Penalties come from human reviewers who find violations. Algorithmic Penalties happen automatically when algorithm updates catch low-quality practices.

When your site gets hit, you need to find and fix the problems. Penalty Identification helps you figure out what went wrong. Risk Assessment checks your site for potential issues before they cause damage.

Getting back to good standings requires careful work. Recovery Strategies outline the steps to fix different penalty types. Disavow Process lets you tell Google to ignore harmful backlinks you cannot remove.

Interactive SEOLinkMap

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How This SEO Knowledge Base Works

The pages in this section are structured as an interconnected knowledge graph, designed to be both comprehensive and easy to navigate:

  • Self-contained - Each page fully explains its concept, with links to background reading
  • Interconnected - Internal links show you how concepts relate and naturally connect
  • Layered depth - Start with broad overviews or dive straight into specific topics
  • Visual navigation - The linkmap above shows how the SEO structure fits together
  • Information-dense - No fluff or filler, just the information you need in as few words as possible

The goal is reference content that respects your time without sacrificing depth.

Recent Articles

Specialized SEO

Specialized SEO focuses on specific business types and content formats.

Log File Analysis

Log file analysis examines server logs to see how search engine bots crawl your website.

Accessibility Standards

Accessibility standards help websites work for people with disabilities.

Redirect Management

Redirect Management handles sending users from old URLs to new ones when you change your website.

Security Considerations

Website security directly affects search engine rankings and visibility.

Editorial Calendar

Editorial Calendar schedules when you'll publish content and tracks who's responsible for creating each piece.

Popular Articles

Topical Relevance

Topical relevance measures how well your content matches and sits adjacent to a specific topic.

Backlink Gap Analysis

Backlink gap analysis finds link opportunities by comparing your site's backlinks to those of your competitors.

Semantic Keywords

Semantic keywords are related words that mean the same thing as your main keyword

CTR

CTR measures how often people click on your search result when they see it. You calculate it by dividing clicks by impressions.

Nofollow/Dofollow

Nofollow blocks Link Building value from moving through specific links, though a little may slip through.

Body Content

Body content encompasses the main text and media within web pages that communicates your message to users and search engines.

Other Categories

Documentation Optimization Linkmaps Success-stories
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